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Dream Big, Run Strong: EastWest Dream Run goes to Cebu!

Cebu City, Philippines – The countdown is on! EastWest officially launched the much-anticipated EastWest Dream Run during a press conference in Cebu on March 19, 2025. As part of its 30th Anniversary celebrations, EastWest is making fitness, community spirit, and big dreams more accessible than ever—inviting every runner, fitness enthusiast, and dreamer to be part of this milestone event. Bringing the Dream Run to Cebu & Davao The EastWest Dream Run is making waves in Cebu, Davao, and Manila—three of the most passionate running communities in the country. With an inspiring theme of chasing dreams and breaking limits, this event features an exciting and inclusive lineup of race categories—from a 1K dog run for fur parents and their four-legged companions to the highly anticipated 30K endurance challenge, perfect for those ready to test their limits.  “We wanted the EastWest Dream Run to be something that every Filipino, no matter where they are, can be part of,” said Martin Rey...

Debunking Common Filipino Myths on Children's Growth and Nutrition

The World Health Organization (WHO) has set global targets to reduce the number of children under five who are stunted by 40% by 2025 and to maintain childhood wasting at less than 5%. Yet, global malnutrition rates remain too high. In the Philippines, one in every four Filipino children below the age of five is malnourished and stunted. Despite concerted efforts, the stunting rate has plateaued over the last decade, indicating a persistent challenge in ensuring adequate nutrition for our nation's youth. To ensure your children's health, it is essential to promote good nutrition. Yet there are some myths around children’s health and nutrition. Dr. Jose Dimaano, Jr., nutrition medical director for Asia Pacific in Abbott dispels some common misconceptions and the truths that parents should be aware of: Myth #1: A child's height is predetermined solely by genetics. Truth: While genetics do play a role in determining a child's height, it is not the sole factor. Nutrition an...

Abbott’s Growth Watch Empowers Parents to Beat Childhood Stunting

Childhood stunting is a health issue in the Philippines, and 2 in 3 moms are unaware of the long-term effects of stunting on childhood growth The Growth Watch initiative aims to accelerate efforts to help parents identify children’s growth issues early, seek treatment and prevent malnutrition  Abbott is banding with communities to raise awareness, and offer online tools, educational resources, nutrition assessment and counselling to promote childhood growth Dr. Jose Rodolfo Dimaano, Jr., Abbott Medical Director for Asia Pacific (middle), along with Registered Nutritionist-Dietitian Justinne Go, (left) and Cebu Mom Influencer Toni Pino-Oca (right) debunk common Filipino myths and misconceptions, promoting the importance of early and consistent growth monitoring and intervention. MANILA, Philippines, 7 November 2024 — Global statistics show childhood malnutrition is still a persistent health burden, including in the Philippines. According to the Department of Health, 1 in 4 children...